The VERY First Step to Writing a Better Annual Report
Who are you writing for? Successful writers start by thinking about their audience. Stephen King doesn’t write for the same audience that reads Jodi Picoult or Philippa Gregory. That’s not a dis on any of those oft-published, fabulously successful fiction writers. But it is a restatement of the First Commandment of Writing: Know thy audience! In my experience, that commandment … Read More