I thought advanced, two-way, digital meters was a “been there, done that” thing for utilities until I caught up with a friend and colleague late last year at the annual Customer Connections Conference, sponsored by...
There is a real crisis afoot in electricity prices: increases of 20% or more are being implemented by electricity companies across the country. This crisis offers utility marketers and communicators an opportunity to take a...
I was having lunch with a prospective client recently when one of the principals turned to me and said, “So, you’re a writer. Are you worried about ChatGPT?” My mind reeled. My thinking has changed...
There goes another year! Because we’re communicators, we could call 2023 the year of ChatGPT. Don’t worry, this blog is not being written by a generative AI chatbot. But it is being written with good...
If you missed Part 1 of our interview on utility crisis communications in last month’s blog, you will want to check it out here. This month, we are continuing our conversation with veteran crisis communicator...
From wildfires in Hawaii to hurricanes in Florida, and sweltering heat, ice storms, boil-water notices, tornadoes, and extended service outages everywhere in between, 2023 has provided many crises (or near crises) on which utility communicators...