Blog

Efficiency & Conservation, Customer and Member Communications, Messaging, Utility Communications, Utility Marketing, Utility Stakeholders
March 7, 2024
AMI: Be “Smart” About Advanced Meter Communications

I thought advanced, two-way, digital meters was a “been there, done that” thing for utilities until I caught up with a friend and colleague late last year at the annual Customer Connections Conference, sponsored by...

Utility Rate Case Communications, Utility Communications
February 9, 2024
Price Increases Call for a New Approach to Communications

There is a real crisis afoot in electricity prices: increases of 20% or more are being implemented by electricity companies across the country. This crisis offers utility marketers and communicators an opportunity to take a...

Artificial Intelligence, Effective, Utility Communications
January 19, 2024
Generative AI, Unsupervised Children, and Utility Communications

I was having lunch with a prospective client recently when one of the principals turned to me and said, “So, you’re a writer. Are you worried about ChatGPT?” My mind reeled. My thinking has changed...

Blog, Effective, Utility Communications
December 4, 2023
ANNUAL REPORTS, QUIET QUITTING, AND CRISIS COMMUNICATIONS: EEC’S BEST-READ CONTENT OF 2023

There goes another year! Because we’re communicators, we could call 2023 the year of ChatGPT. Don’t worry, this blog is not being written by a generative AI chatbot. But it is being written with good...

Blog, Crisis Communications, Effective, Utility Communications
November 3, 2023
Utility Crisis Communications: Q&A with an Expert | Part 2

If you missed Part 1 of our interview on utility crisis communications in last month’s blog, you will want to check it out here. This month, we are continuing our conversation with veteran crisis communicator...

Blog
October 4, 2023
Utility Crisis Communications: Q&A with an Expert | Part 1

From wildfires in Hawaii to hurricanes in Florida, and sweltering heat, ice storms, boil-water notices, tornadoes, and extended service outages everywhere in between, 2023 has provided many crises (or near crises) on which utility communicators...